Der Tagesspiegel – Field Notes A1/Front Cover

Screen Shot 2014-02-01 at 7.25.13 PMDer Tagesspiegel is a newspaper broadsheet that is printed daily and based in Berlin and uses a 6-column grid. The layout of the text and photos is modular, including ample white space and “modules” for each piece of content – writing and photos.

Flipping through the pages, there doesn’t seem to be much that separates the front page from the rest of the paper. Other than the obvious masthead differences, the rest of the paper features a very consistent overall layout. The first five columns of the front page are divided as necessary to accommodate the stories posted while the far right 6th column is dedicated to one continuous column the length of the paper.

The cover, and by extension the rest of the paper, has a very traditional tone to it. It doesn’t expand into the realm of the ridiculous or modern but rather has a very fundamental and classic design. Like many U.S papers, Der Tagesspiegel seems focused on including as much written content as possible. This creates a hidden meaning of facts and news that seems trustworthy. A casual reader or someone who passed by a newsstand would pick up this paper and immediately have an impression of credibility.

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Each issue follows the same general format and allows change only in consideration for the story that is being featured and the accompanying photo. The photos that are on the front page serve a role to bring color to the otherwise black and white design of the paper. Generally speaking, the photos seem to feature an eye-popping color that contrasts and draws the eye in. A tactic that could serve the purpose to draw in idling customers waiting in line at the store before the traditional “feel” of the paper hooks them completely.

Nick Schmiedicker