Expresso Photography

When it comes to photography inside Expresso, each photo is captured in a very unique way. There is at least one photo used on each page, minus the full page ads and the Editiorial & Opinion pages. The majority of the photos are rectungular and horizontal. When there is a vertical rectangular photo, it usually contains portrait view of people.  On every front cover, there is always a main, centrally-located photo that relates to the main A1 headline and story. I would have to say that about 90% of the photo content contains people. Each photo is cropped in a unique way, and is cropped for a specific purpose. The first photo below is cropped to include the banner which helps the reader to understand what the photo is about. Both photos below are cropped more to just show the people’s faces to bring about a certain emotional appeal. Each photo includes great line usage, such as the horizontal banner and the diagonal of the table and the people’s heads creates a dramatic effect.

The other 10% of the photos contain beautifully cropped images that show extreme detail and interesting graphical elements. These photos can range from architectural and man-made elements to landscapes and outdoor elements. These photos tend to be on the smaller scale. The main stories in each section and on each page are usually very large, taking up a large portion of the page.

Every photo used throughout the publication contains a great use of emotional appeal. Each photo, although it does not give away what the article about, hints at the type of tone the article is going to have, as well as specific subject. The photos below are all cropped in a particular way that helps the viewer to understand the main idea of the photo and why it was chosen.These particular images evoke strong emotions and ideas on the viewer, such as distress, action, tension and love. I did not see any photos that would necessarily hurt the publication’s reputation. None of the photos seem to be too overly shocking or out of the ordinary.

In contrast to all the amazing photos Expresso has, there seems to be quite a few photos in each weeks publication that could definately be improved. Many of these photos include a person looking directly at the camera, as if it has been possibly staged, as well as being positioned in the center of the photo. Photographs like this are not as interesting as the others and are just very simple. I know sometimes those working in the news room cannot avoid putting in these photos or might not have access to any other photos, but if that is the case the designer, I feel should create something exciting within the layout of the page to help the photograph.